Building a Design System in Black and White

The most common question when someone sees the site is: "Where's the color?"

There isn't any. That's the point.

Removing accent colors from a design system forces every hierarchy decision to be made through contrast, size, and weight. There's no shortcut of "make it blue." You have to actually think about what matters most.

The 14-Step Grayscale

The palette runs from #080808 to #FFFFFF in 14 steps...